CLOUD NINE CHOCOLATES: ORGANIC PRODUCT LINE PACKAGING REDESIGN

Brand Research/Art Direction/Graphic Development/Manufacturing Liaison

To help Cloud Nine Chocolates stand out in the increasingly competitive organic chocolate market, I led a full packaging redesign grounded in consumer insights. Through category research and demographic analysis, we identified key motivators for organic chocolate buyers like purity, indulgence, and sustainability to inform the visual language of the new packaging. The result was a refreshed design system that balanced natural yet eye-catching cues with premium positioningto clearly differentiate SKUs while unifying the overall brand line.

In addition to color, typography, and layout direction, I partnered with the client throughout the production process—providing print-ready files, vendor coordination support, and guidance for scaling the design across high-volume manufacturing. The updated packaging not only aligned with consumer expectations but also helped position Cloud Nine for growth across a variety of higher-end retail grocery and gourmet channels.

PACKAGED PRODUCTS SOLD THROUGH VARIETY OF GROCERY & GOURMET FOOD RETAILERS